LAS VEGAS (KTNV) — The Hard Rock Cafe guitar has settled into its new home at the Neon Museum Boneyard as it's back in lights.
The guitar returned to center stage during a lighting ceremony Monday night.
13 Action News visited the iconic Vegas sign and learned some history about the 80-foot fixture.
"The Hard Rock Cafe guitar is iconic because it set the stage for the Hard Rock brand worldwide," said Chief Marketing Officer of the Neon Museum Dawn Merritt. "It was so popular that they started using it every time they opened a Hard Rock."
Merritt also said this was the first Hard Rock Cafe guitar sign built nationwide, making it a historical Las Vegas treasure.
The sign is 27 years old and sits as a focal point of the Neon Boneyard.
It's one of the youngest signs on the 2-acre park and can be seen from the US-95 by drivers because of its height.
Also of note, the cafe guitar is not to be confused with the Hard Rock Hotel guitar sign, as that one is titled at an angle.
