MTN DEW KICKSTART and The LINQ Hotel & Casino are teaming up for the MTN DEW KICKSTART Poolside PreGame, a seven-weekend summer pool party series in Las Vegas.
The series will feature live musical performances, guest appearances and poolside services and beverages to kick start the night.
The afternoon-into-early-evening series kicked off recently at The POOL at The LINQ, giving guests the opportunity to pre-game poolside. Additional dates include June 25, July 3, July 30, Aug. 20 and Sept. 3.
The pool party series builds upon the Mountain Dew "It All Starts with a Kick" campaign. Designed with millennials in mind, pool-goers will be able to enjoy video games while relaxing in massage chairs, try one of the newest flavors of MTN DEW KICKSTART at the 32-seat bar and more.
Athletes, performers and musicians expected to appear include:
- Kelechi (July 30)
Winner of GREEN LABEL SOUND: Open Call, Kelechi is a 24-year-old rapper, singer and producer who blends the percussion and melodies of his parents' homeland Nigeria with the hard-hitting drums and harmonies of Atlanta's fundamental rap sound.
- Sean Malto (Aug. 20)
Malto, known for his precision and imagination, is an experienced DEW pro skateboarder from Kansas City with a long list of successes including a 2nd place finish at Street League in Brazil, 2013, 3rd place finish at Street League in Ontario, 2012, and 2nd place at the Tampa Pro Street in 2012.
-Trevor Colden (Aug. 20)
Colden, from Virginia Beach, is the newest DEW pro skateboarder.
- D-trix (TBD)
Professional dancer and YouTube influencer from Sacramento, Calif., D-trix, made waves on hit shows "So You Think You Can Dance" and "America’s Best Dance Crew" for his b-boy style. His YouTube channels theDOMINICshow & Randominicsshow have more than 3.5 million subscribers.