LAS VEGAS (KTNV) — Going to the grocery store to feed your family is an essential task, and a small local market is adjusting its business model to protect its workers and customers.
The current pandemic has small markets changing its services, and Island Pacific Seafood Market is doing that with online shopping and delivery.
“The two stores in Nevada, it’s been very successful. We’ve been picking up traction by the day, said Nathan Jimenez, regional manager for Island Pacific.
He also says everything in the store can be bought online and delivered through Postmates. Since the market launched online shopping a week ago, the customer response has been overwhelming.
“I could tell you it’s been plenty and that we had to create our own online division already,” Jimenez said.
The service is another way of promoting social distancing, to help protect customers and employees, according to the store, in addition to the current cleaning and hygiene procedures.
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The market said it already sees shifts in the way people are shopping.
“The traffic on our website has increased anywhere from 150 to 200 percent just because of everyone trying to get their groceries online,” Giselle Tongi-Walters, marketing director for Island Pacific, said.
The store said it is also giving priority hours to seniors shopping in the store, and even helping those who may not be so tech-savvy over the phone.
Jimenez says he hopes this will encourage shoppers to give it a try online as a way to help reduce crowds in stores.
“I hope that things normalize soon, but with whatever is going on right now, stay home, stay safe,” he said.
Island Pacific says it hopes with this initiative that customers will continue to stick with them for their shopping when times are better.
